Barbasol is United States number 1 men's shave cream brand. 80% of men who use Barbasol are 100% loyal to the brand. Maybe it's because Barbasol softens even the toughest whiskers, or that it's still the best price on the shelf. 100% of the 10oz. Barbasol Shaving Cream products are made in the US and imported in Thailand by SKGF, together with after shave creams and other personal care products.